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… and treatments we can all apply now Any trading business should be engaged in some form of marketing. And whatever the preferred strategy, to be effective, their actions should be planned, specific and well-targeted. Well, we would say this, wouldn’t we?! For many this will be familiar territory. Others may know what needs to be done but struggle to organise and execute. For some business owners, if truth be known, it’s all a bit hit and miss. 
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